Monday, 31 October 2016

Trendsetters at Work: Farfetch

Where else can you express ship expertly curated, luxury fashion buys from brands and boutiques around the globe to over 190 countries worldwide? Exactly.

Farfetch is truly one of a kind.

Enter Stephanie Horton, the site's Chief Marketing Officer who works out of their London office (where the online retailer was founded in 2008 by entrepreneur José Neves). Her resume is impressive to say the least (having been Head of Global Communications at Shopbop.com and before that Creative Services Director at Vogue...NBD), she has some amazing advice for you and she loves J.Lo's style.

Excited to get to know her? You should be.

What was your first job?
My very first job was in the cash management department at Northern Trust Bank in Chicago.



How did you get started in your career?
It took a minute for me to figure out, but while in business school I discovered I was better at writing the executive summaries then crunching the numbers. So when I graduated, I went to work at KBA Marketing in Chicago—a division of Draft Worldwide—and everything took off from there.

What's a typical day like for you?
Wake up around 5:30 a.m., check emails then work out. After that it varies between travelling to various countries, meeting with various designers, brands and strategic partners or working with my team. The best part of my job is the variety.

Tell us about your office décor.
Fashion books, flowers and always an interesting piece of art.




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