Her children are regularly pictured wearing personalised colourful tracksuits from a small family business called Forever Sewing.
But Sam Faiers, 27, has been accused of shamelessly ripping the company off and stealing their designs for her own venture, called My Little Darlin', after receiving freebies from them for the last two years.
After discussing working on a collaboration with the brand, she instead decided to go it alone and has started an Instagram page which teases one of the designs, which is near-identical to Forever Sewing's.
The page has 11.2k followers already and Sam was thought to be planning to launch in one week, but the comments section has been littered with angry posts from fans, which Sam has been deleting.
MailOnline has seen countless messages exchanged between Sam and the company, in which she lists an extensive amount of freebies she wants from them.
The reality star states that her eldest son Paul, three, has been living in the designs and has been wearing them throughout her reality show series, The Mummy Diaries.
Yet now, the company has taken to Facebook to voice their feelings of betrayal over Sam's actions after learning that her new children's clothing line is remarkably similar to their own.
It is a separate venture to her lifestyle brand, All Bits London.
MailOnline
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